![]() ![]() All these tasks stack on top of the CPU’s duty of feeding the GPU information to draw the assets. Similarly, the CPU governs complex physics, so that objects in the simulation behave believably. First of all, the CPU provides positional tracking so that the simulation can determine the location of the user’s hands and body.Īlso, the CPU is responsible for controlling spatial audio, which allows audio cues to sync up with the user’s behaviors as the user moves through a virtual environment. This begins with an Intel® Core™ i7 processor, as the component is responsible for managing many tasks in VR systems. Intel is dedicated to supporting VR with horizontal solutions, including processor, memory, and I/O. The Intel platform plays a very important role in a VR system. VR usage involves the entire platform, not just the graphics card. ![]() While the Graphical Processor Unit (GPU) is often thought of as the linchpin to a VR system, this is a misconception. VR is a powerful tool for business, and VR systems require powerful hardware. “For retailers, the challenge is how to reinvent yourself.” With the advent of online shopping, “physical retailers are having to rethink the experience of consumers to get them in the door,” said Mark Hardy, the CEO of InContext Solutions. ![]() Visual merchandising not only improves efficiency, but lets retailers experiment with unconventional store layouts that are often key to attracting new customers and driving sales. This process allows merchandisers to experience a new store design in VR before they make the expensive decision to roll out a template across many stores. Working with nationwide retail chains such as Walgreens, they use Lidar surveying technology to build 3D models of retail spaces inside of a computer simulation. Because the technology is so versatile, VR can be adapted to many commercial environments.įor example, InContext Solutions’ merchandising software allows retailers to optimize shelf space and store layouts in VR. With applications like VR Driver Training, VR is transforming the automotive world, but this is only one use of VR simulations. partnered with the automaker Honda, allowing potential customers to virtually test drive the Civic Si* at public events. As 360° previews of objects are becoming more and more industry standard, he’s also seeing a huge market for automotive, real estate and hospitality services.This year, VR Motion Corp. However, he acknowledges that the gap is closing fast. This is to ensure a proper blend of the extreme lights and darks of an image for the result to come out with a high dynamic range.Īs we discuss his thoughts on the industry trends for VR, Florian observes that recently he’s seen a lot of one-shot 360° cameras popping up with “often over-promising specs”, which he deems fancy but no match for a proper DSLR system. To counter this, his solution is to bracket each of his pictures with 3, 5 or sometimes even more different exposures. “This can be particularly challenging when you have big bright windows to one side and the darker interior of a restaurant or a store showroom at the other side of the spin,” he tells us. To stitch his images shot exclusively with a premium DSLR system, Florian will have to maintain the same exposure throughout all photos to avoid banding along the seams.
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